Why Fresh Content is the King of the Sea
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You have content on your website already, so why do you need more? Well, like anything that sits and collects dust, it starts to get old, outdated and can lose its value. Search engines live off fresh content, if you continue to not feed the belly of the beast (Google) you will continue to be of less and less value to them. Essentially, the older your content gets, the less it will hold its keyword positioning and, ultimately, it will impact how your website is ranked.
